Jan
17
Amazon's Cloud Search
This has the potential to be massive. And make no mistake, it’s a shot right at Google, just from the other direction. What if the future of search isn’t web search, but data search (which includes web and native apps).
The Amazon/Google rivalry is quickly shaping up to be more intense than the Apple/Google rivalry.
Good scoop by Sarah Lacy. Undoubtedly the first of many.
This is an interesting move. It seems like there are a lot of options out there to store data, but not a lot of options to do interesting things with that data in an easy fashion. Maybe Amazon’s Cloud Search will be a step in this direction.
